Different angles for different tiers. Embargo windows. Follow-up trees. Coverage tracking across earned, podcast, and AI. Most teams stitch it together by hand.
Product Launches
Top-tier exclusives, trade press waves, regional spread, podcast bookings, AI visibility lift. One launch, four channels, one platform.
See it live
One launch. Every tier, tracked live.
Why this is hard today
Launches run in five tools and a spreadsheet.
Segmented lists per tier, tier-specific angles, scheduled sends, and coverage plus AI visibility tracking in the same place.
How NewPR handles it
Run a launch as an operation.
Lists for every tier
Top-tier under embargo, trade, regional, and podcasts, each as its own segment.
Tier-specific angles
AI generates a different story per tier from the same underlying news.
Scheduled sends
Time the waves, then watch opens and replies land in real time.
What the launch did
Coverage tracking and AI visibility tracking show the lift in discoverability.
“Run a launch like an operations function, not a fire drill.”